ABAYA
[Uh-bye-yuh], origin: Nupe/Bassa-Nge language, Nigeria
Verb: Move carefully. Tread softly.
Proper Noun: Our family name.
ABAYA was founded on the belief that design has the power to be redemptive for the individual, society and the earth. Our creations begin with luxury design coupled with sustainability as a starting point, which means using only natural materials and ethical processes. We use truth and beauty as the impetus for creation, and ascribe all truth and beauty to God. Our work is a beatitude to and from Him, and all of it is for His glory.
Regenerative
As a company that makes physical products, we are aware of the ways in which we can contribute to environmentally unsustainable practices. From the beginning, our goal was to create luxury items with sustainability as a starting point rather than an afterthought. This begins with the materials we use. 100% of the cow leather used in our products comes from animals raised using regenerative farming methods. The term “regenerative” can have various meanings in the world of agriculture, but basically it requires a commitment to farming that understands and encourages the natural ecological systems of a given environment.
We follow three major principles of regenerative animal agriculture. First, the animals should eat mostly (if not exclusively) the grass under their feet. Second, the herd should follow a natural “mob grazing” pattern and move from one feeding location to another. This allows the grass a longer recovery period to grow, replenish and sequester carbon. Third, regenerative agriculture should improve biodiversity in the mix of plants and microorganisms in the environment without requiring chemical intervention to manage pests and diseases. Adherence to these principles is measured and improved with time.